ABOUT THE PROJECT
Immersive brand storytelling through virtual experiences.
An interactive digital environment that allows users to explore iconic Venetian locations such as Ateneo Veneto and the TMOV Flagship Store while discovering fragrances through a virtual 3D experience.
The platform integrates e-commerce, video content, and AI-powered interactions, guiding users through quizzes, scent discovery journeys, and gamified challenges designed to increase engagement and brand interaction.
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